MUSO’s data provides deep insights into audience demand for film and TV content across both unlicensed streaming and torrent networks. Our data platform, MUSO Discover, is widely used by the entertainment industry to find, commission and acquire content by revealing a more accurate picture of content trends and audience demand.
MONTHLY INSIGHTS FOR NOVEMBER
1. The English was the 8th most shared TV show across P2P/Torrents in the week 7th to 12th of November. The show's popularity, which has an 8.1 rating on IMDB, follows from a recent flurry of Western TV shows, including Yellowstone, 1883 and Walker.
2. Four of the top 10 most-pirated TV series in the last month are Japanese animation (Anime); the long-running Bleach and My Hero Academia, and new shows, Chainsaw Man and The Eminence in Shadow. These are most popular in the USA, India and France.
3. Terrifier 2 (2022) is in the top 10 pirated films over the past month. Piracy demand reflects the box office success of the movie which reportedly cost $250,000 to produce. Demand is highest in the USA, Mexico and UK. In Poland, the film is 3 times more popular than the global average.
4. Enola Holmes 2 (2022), released on 11th November, was the 3rd most shared film on the torrent network the week commencing 31st October. The film was released to cinema and VOD simultaneously making high-quality Pirate versions available at release. Demand for the first film, Enola Holmes (2020) started to increase in September in line with the marketing for the sequel.
5. The first 10 episodes of Manifest Season 4 were released on 4th November. On release day, it was the 4th most shared TV show across the torrent network globally. The new series is most popular in the USA, Brazil & China.
6. Between 24th and 30th October, Barbarian (2022) was the 2nd most shared film across P2P/torrents. Since its release to VOD on 25th October, high-quality versions of the title are available. Piracy consumption in the first week after the VOD release date is double the total piracy seen in the preceding 6 weeks.
7. The Peripheral Season 1, was the 4th most popular TV show shared across P2P/torrents in the week, 24th to 30th October. In the USA, where the series is most popular, 75% of Piracy was via streaming. In Germany and Turkey, 2nd and 3rd on the popularity list, 95% was via streaming.
8. October 24th to 30th, Ticket to Paradise (2022) was the most shared film via the torrent network. The film was released on VoD on 21st October, which enabled people to share high-quality versions of a film leading to a peak in demand when compared to the theatrical window when piracy was low.
9. Classic Horror movies made a return for Halloween. Piracy demand for Scream (1996), A Nightmare on Elm Street (1984), The Blair Witch Project (1999), The Texas Chainsaw Massacre (1974), Poltergeist (1983) and Halloween (1978) all peaked on the 31st October.
10. Pearl (2022) was in the Top 10 of films shared via P2P/torrents in the week commencing the 17th October. The film leaked ahead of the VOD launch date of October 25th.
11. Better Call Saul Season 6 is the 8th most popular show across the global P2P/torrent network. The week before the release of episode 1, MUSO measured increased demand for the previous season as well as for Breaking Bad.
12. Clerks III (2022), initially had low levels of piracy demand during the theatrical window. However, when the title was released to VoD and high-quality versions leaked, the film became the 9th most shared film across the torrent network and this new demand reflects the 94% Audience Score on Rotten Tomatoes.
MUSO’s Discover dataset reveals consumption on over 325,000 Film and TV show titles in every country in the world. MUSO has measured over 105 billion visits to piracy websites in first 6 months of 2022. MUSO’s data is transforming the way the entertainment industry is viewing digital piracy, by turning the cost of piracy into an opportunity to generate better revenues.
To find out more about how MUSO data is being used to drive marketing, content acquisition, commissioning and licensing please contact contact the team at hello@muso.com
ABOUT MUSO
MUSO is a data company that provides the most complete and trusted view of unlicensed media consumption and global piracy demand. MUSO’s unrivalled dataset measures a vast high intent audience that is not influenced by licensing restriction or platform bias. Whether protecting IP or building winning content strategies, MUSO helps companies make better decisions that drive performance, ROI and value.