How a film financier used MUSO to drive over 100k extra paying consumers from piracy

How a film financier used MUSO to drive over 100k extra paying consumers from piracy

An international film investment company engaged MUSO to insure their investments into new film against piracy.

As the financier, the company is responsible across the value chain to the content creators and distributors alike. They found piracy to be prolific for their releases and wanted to take action to keep both their investments secure, and partners happy. For a key 2019 film release, MUSO implemented an innovative data-driven approach to the content protection and tailored solutions to the customer objectives.

“MUSO’s approach to our content gave me confidence in their services. Results have been impressive, and I’ve got everyone onside with the film's extra 129k increase in paid consumption.” - Amy, Investment Manager

How does data-driven content protection deliver value?

In our case study: “How a film financier used MUSO to drive over 100k extra paying consumers from piracy” we reveal the impact of the campaign.

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