Over the last 10 years, MUSO has built up an unrivalled understanding of fan engagement with unlicensed online content. Tracking billions of visits through a complex world of sites and domains has revealed behaviours that are of value to advertisers.
A fragmented and increasingly expensive to enter media landscape continues to fuel the rise in visits to unlicensed content sites.
MUSO Connect allows advertisers to leverage the strong bonds between fans and content. By creating segments, made available via programmatic advertising channels, MUSO can connect advertisers to highly engaged but difficult to reach audiences, adding huge value to digital marketing campaigns.
Contact MUSO today to find out more about our audience segments