2016 Insight Report: MENA audience make 5bn piracy site visits

 

Published November 14, 2016

TV and film viewing choices across the Middle East and North Africa are changing rapidly, with more adults consuming content online than watching TV in the majority of MENA countries.

Digital piracy remains a major barrier for a region investing heavily in production and distribution, and new OTT players are determined to take the lead from established players like Netflix. But what really is the ongoing scale of piracy demand, and potential commercial damage that could, long-term, be mitigated?

MUSO’s Market Insight Reports platform is releasing the first large-scale piracy analysis of the MENA region, highlighting a huge 5bn visits across 2015. We’ve made elements of the report, with additional insight from our MENA local team analysts, available as a free PDF download.

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