MUSO at Midem 2016: Helping Indie Labels Understand Piracy Demand
MUSO, the world’s leading content protection, data-analytics and piracy audience marketing solutions provider, is pleased to be launching the Global Piracy Insights Report 2016 at Midem.
MUSO will be attending Midem from the 3rd to the 6th of June in Cannes. MUSO will be part of the British Music pavilion, debuting their new insight report highlighting current trends for online piracy and global, and country-level consumer habits for music.
The Global Insights Piracy Report will present data that MUSO has extensively analysed from 14,000 of the largest global piracy websites, compromising of over 141 billion visits to these sites. Through this data, MUSO can reveal statistical insight such as 28% of all visits to piracy sites in 2015 have been through mobile devices – up 8% during the year. Music piracy saw a shift towards web downloads, growing by 31%.
The Global Insights Piracy Report is available now for purchase at either an individual country level or as a global report.
MUSO will also be showcasing updated market statistics from their current users on Retune, the world’s first direct-to-fan piracy marketing platform, at Midem. Retune launched in January 2016 and uses piracy distribution channels to reconnect audiences with legal content. Retune has been successfully piloted across some of the biggest global album releases over the past 6 months.
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